Netflix To Premier Series On Jerry Jones And His Dallas Cowboys

From the Emmy-winning directors of other shows such as Kings of Tupelo, Wild Wild Country, this new series is described by Netflix as:

A man who bet it all. A series of calculated risks. A team meticulously designed for greatness. America’s Team: The Gambler and His Cowboys is the definitive story of The Dallas Cowboys and Jerry Jones’ impact on NFL history. What began as a daring purchase led to the assembly of the iconic ’90s football team – a decade-plus journey, led by Jones’ intrepid business moves, that revolutionized global sports and resulted in three NFL titles. Through first-hand interviews and never-before-seen footage, this series unravels the dramatic twists and turns on the road to the Cowboys becoming the most valuable sports franchise in the world.

Jones purchased the Dallas Cowboys from Bum Bright in 1989 for $140 million. In 2023, the Cowboys were worth $9 billion and rising. So we could definitely say that his gamble paid off big time. In the series we’ll hear from Troy Aikman, Michael Irvin, Emmitt Smith, Deion Sanders — as well as head coaches Jimmy Johnson and Barry Switzer and notable fans like former President George W. Bush and Nike co-founder Phil Knight.

Netflix To Premier Series On Jerry Jones And His Dallas Cowboys

But the team also became famous for their cheerleading squad. And Netflix produced a series about them called, AMERICA’S SWEETHEARTS: Dallas Cowboys Cheerleaders. The 2024 season featured seven episodes that takes the audience from auditions to training camp and the NFL season as the hopefuls chase their dreams and a coveted spot on the squad. And another season is planned for 2025.

Being jam-packed with so much information and former players and coaches, Cowboys fans should love getting a peek behind the curtain of the Dallas Cowboys empire.