NBC Sports And USA Swimming Announced Media Rights Extension Through 2028
Americans have actively participated in the sport of swimming for decades. Mark Spitz was a highly competitive swimmer who won seven gold medals at the 1972 Munich Olympics. But the sport really seemed to come alive when Michael Phelps graced the scene. Along with his contemporaries like Ryan Lochte, Katie Ledecky and Caeleb Dressel who won their fair share of medals as well. Well there’s good news for swimming lovers. NBC Sports and USA Swimming announced their media rights extension through 2028.
So there will be no interruption to watching swimming competitions in the extended future. NBC Sports will continue to present USA Swimming’s most prestigious events on NBC and Peacock through 2028 as part of a multi-year extension of their partnership. We can look forward to seeing USA Swimming’s premier domestic events. Such as the Toyota National Championships and the TYR Pro Swim Series. And also the Pan Pacific Swimming Championships, a once-per-quad international competition featuring the United States, Australia, Canada, and Japan.
Speaking of the new extension, interim CEO of USA Swimming Bob Vincent made the following statement:
“We are proud to extend our partnership with NBC Sports through 2028, ensuring that fans across the country can continue to experience the thrill of elite swimming on one of the most iconic sports platforms in the world,” said Bob Vincent, Interim CEO of USA Swimming. “From the National Championships to the Olympic Team Trials and into the Los Angeles Olympic Games, NBC’s reach and storytelling elevates our athletes and the sport of swimming in an unparalleled manner.”
Part of being a sports fan is getting to know our favorite athletes. And that’s just what the two organizations intend to help us do. Having their stories told helps endear the athletes to us even more.
NBC Sports And USA Swimming Announced Media Rights Extension Through 2028
Echoing the thoughts of Vincent, NBC Sports SVP Joe Gesue added his own statement:
“For decades, swimming has provided so many of the most memorable moments at the Olympic Games, including last summer in Paris led by all-time great Katie Ledecky,” said Joe Gesue, SVP, NBC Sports Olympic & Paralympic Programming. “We are proud to partner with USA Swimming to follow the journeys of these incredible athletes for another four years on the road to LA28, and showcase their incredible stories and performances across all of our platforms.”
Not only will we see the domestic competitions but we’ll be along for the ride to the 2028 Olympics. So we’ll get to watch Americans competing against world stars like new swimming darling Léon Marchand from France. His coach is Phelp’s former coach, Bob Bowman so he’s in very good hands. And so are we as we look forward to more great swimming events!
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